Subway Surfers Revenue and Usage Statistics (2023) - Business of Apps

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Descrição

One of the first gaming sub-genres to perform well on mobile was the endless runner, combining the simplicity of the touchscreen with low-intensity, repetitive gameplay. Temple Run and Jetpack Joyride were the first to reach a mass audience, and one year later Subway Surfers launched offering a similar gameplay experience. What separates Subway Surfers from a lot of these other titles is the lack of sequel or added complexity. Imagi Studios, the team behind Temple Run, launched a second edition with new tricks (and monetization), while Jetpack Joyride 2 added more weapons. We have seen similar efforts by Rovio (Angry Birds) and King (Candy Crush) to build a franchise out of a simple mobile game. Kiloo, the developer behind Subway Surfers, said early on they